Wednesday, 21 March 2007

Free £30 Google Adwords Voucher

I received an offer from Google I couldn't refuse. I had been avoiding paying for visitors, thinking that I could generate enough visitors for free using good SEO techniques.

When I got the £30 Adwords Voucher from Google I thought, what have I got to lose?

With the recent launch of the c4skins.net review site I thought this would be the perfect landing for any clicks.

I created a stand-out advert using a catchy headline then I started by adding as many key word phrases as possible which were suggested by Adwords after they scanned the content of the site. I soon worked out the level of Cost Per Click I had to bid in order for my add to be shown and what I was willing to pay for the lead based on the potential return. Depending on the affiliate product my commission from purchases made through c4skins.net could be from $6 to $50 so I had to be careful not to spend too much.

I soon learnt which keywords were popular and discovered that one particular element of online money making was most popular and had a relatively low cost per click compared to the more generic "make money online" keywords.

I decided to set up a separate landing page for this particular niche to avoid people being put off and this has really helped. Within 24 hours I had my first commission $23.50 from approximately $8 worth of clicks, not a bad return - but maybe it was beginners luck - next day, another commission from a similar product $22.50 so in total $46 in commission from $20 spent on clicks. The interesting thing is that I had almost 40 clicks and 2 purchases. this is 5% conversion and to be honest I am not sure if this is good or not just at the moment.

I have paused the campaign just at the moment to see if I can modify the landing page to make it more attractive to buy.

So, in conclusion my first attempt at Adwords and affiliates has been successful especially as I didn't spend any of my money, just Google cash!

I intend to refine and expand to see if this can work on a bigger scale.

I have also played about with some keywords for other sites and although the traffic has not been great in terms of revenue it has been cheap traffic and has allowed me to get a real feel for the keywords that are searched for and which ones to try and optimise the sites for.

James

2 comments:

Anonymous said...

From where you got a free Google Adwords voucher? Please send me a reply to snake@sukces.waw.pl

Best regards

infoebookstore said...

Google sent me the voucher, after I made a certain amount of money on adsense.